David Knull:Making Innovation Happen: Creating Value through Entrepreneurship

发布时间:2018-11-30浏览次数:188

主题:Making Innovation Happen: Creating Value through Entrepreneurship

主讲人:David Knull

  

讲座摘要:

Innovation is fundamental to all economies, societies and organisations as a means of creating both financial and social value. Innovation is delivered by entrepreneurial management, defined as a specific set of capabilities and competences. Entrepreneurship is therefore a key driver of economic growth and addressing social and environmental problems the state cannot address. The module introduces students to the new venture development process; identifying an opportunity, developing a feasible and viable business concept and planning an independent enterprise.


嘉宾介绍:

David Knull is career sales, marketing, and business development professional with 20 years’ cross-industry experience ranging from large corporates to SMEs and start-ups.  He has successfully undertaken roles in the USA, UK and in Greater China.He has significant experience in entrepreneurial business development, operations and management. Furthermore, he is a lecturer at Kingston University within the department of Strategy, Marketing and Entrepreneurship and he is a visiting scholar at Beijing International Studies University.  David holds a Bachelor of Science in marketing and communications from the University of Maryland and an MBA from Kingston University.

  

(主办:学生事务与职业发展办公室MBA教育中心)


上海外国语大学MBA项目
电话:021-35373308 3537330935373653
邮箱:admissions.mba@shisu.edu.cn
地址:上海市虹口区大连西路550号6号楼205室
邮编:200083