SISU Alumna Cai Danfeng shines at World Economic Forum as Global Shaper

ISU alumna Cai Danfeng, as one of the 2 young representatives from China, joined the Global Shapers Community and over 2,500 world leaders in Davos, Switzerland this January for the 2015 Annual Meeting of the World Economic Forum (WEF), a global gathering of political and business elites.

During the forum, she participated, as a moderator, in a panel discussion with Thomas Bach, President of the International Olympic Committee (IOC). She talked with Jack Ma (Ma Yun), founder and Executive Chair of Alibaba Group and Jeremy Heimans, Co-Founder and CEO of Purpose.com in a meeting.

“I'm so proud to help world leaders hear the voice of China's young people,” Cai said. “It's important for our younger generations to gain a global vision. I will cherish the memories of this forum, embrace my passions and follow my heart.”

Ms. Cai Danfeng graduated from Shanghai International Studies University (SISU) in 2007 with a bachelor's degree in broadcasting and television journalism. She joined the Oriental Satellite TV Channel and CBN as a TV program producer. In 2010, she started her own company Top Vision, specializing in serving financial and FMCG companies for their public relations and branding activities. In 2013, she opened Deffon Club, a high-end club providing catering and organizing events. As one of China’s youngest businesswoman, she has been awarded the Shanghai PR Star (2006) and Female Entrepreneur of the Year (2013).

The World Economic Forum (WEF) is a Swiss nonprofit foundation, based in Geneva, as an independent international organization committed to improving the state of the world by engaging business, political, academic, and other leaders of society to shape global, regional, and industry agendas. The forum is best known for its annual winter meeting in Davos, a mountain resort in Graubünden, in the eastern Alps region of Switzerland. The meeting brings together some 2,500 top business leaders, international political leaders, selected intellectuals, and journalists to discuss the most pressing issues facing the world, including health and the environment.

As an initiative of WEF, the Global Shapers are the youngest participants in WEF. They're a growing interconnected community of more than 5,000 young people under 30 who are entrepreneurs, politicians or artists in their home countries.